PSYC-FP3520_KatherineIzrael_Assessment2-1.docx

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Running head: ATTITUDES IN SOCIAL CONTEXT 1 Changing Civil Rights Laws and Changing Attitudes Katherine Izrael PSYC-FP3520 Attitudes in Social Context Capella University January, 2019
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ATTITUDES IN SOCIAL CONTEXT 2 Changing Civil Rights Laws and Changing Attitudes What are Attitudes? In Social Psychology and Human Nature, Baumeister & Bushman (2017), define attitudes as a term used to describe the general feelings one has towards something. In other words, the likes or dislikes one has towards any given object, person, place, or situation. Furthermore, they classify attitudes into two types, automatic and deliberate. Automatic attitudes, are made by the unconscious mind in a microsecond upon introduction of something new. Contrarily, deliberate attitudes come from the conscious mind. These attitudes are made through deliberation, such as, weighing out pros and cons (Baumeister & Bushman, 2017). However, there are many factors that are involved with the creation of attitudes, making it a popular focus of study in social psychology. Consequently, there are several theories about attitudes and how they are formed. For example, the mood maintenance theory suggest that the mood a person is in will influence how an attitude is formed. In an article written by Maarten, D’Heer, Geuens, & Vermeir (2011), they explain this theory by saying people who are in a good mood will avoid mental deliberation in order to prolong the good feelings. Hence, creating quick automatic attitudes. On the other hand, people who are in a bad mood will be more cognitive about forming attitudes in an effort to change a negative state of mind. Hence, taking the time to create deliberate attitudes (Maarten et al., 2011). This is congruent with common expectations of how mood effects people.
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