Summary_BusComm_Ch5

Summary_BusComm_Ch5 - BUSN 333-801 Professor: Marion Krien...

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Unformatted text preview: BUSN 333-801 Professor: Marion Krien Student Name: Lan Yao Student #: 821 935 319 Part II Applying the Three-Step Writing Process Ch.5 Writing Business Messages Bringing your ideas to life Adapting to your audience: audiences want to know how your messages will benefit them Being sensitive to your audiences needs and expectations 1. Using the you attitude: It is best implemented by expressing your message in terms of the audiences interests and needs. On the simplest level, use you and yours instead of me, me, mine, us, us, and ours (Sample sentences P121) Avoid using you and yours when doing: (Sample sentences P122) Makes you sound dictatorial Makes someone else feel guilty Goes against your organizations style 2. Maintaining standards of etiquette (Sample sentences P122-123) Although you may be tempted now and then to be brutally frank, express the facts in a kind and thoughtful...
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This note was uploaded on 06/04/2009 for the course BUSINESS business c taught by Professor Marionkrien during the Fall '08 term at Seneca.

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Summary_BusComm_Ch5 - BUSN 333-801 Professor: Marion Krien...

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