Event MKTG eventanalysis #2

Event MKTG eventanalysis #2 - Justin Gardiner Event...

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Unformatted text preview: Justin Gardiner Event Analysis #2 Professor Olivarez 4 March 2009 Zilker Park Kite Festival I went to the Zilker Park Kite Festival on March 1, 2009 from 10am-5pm. The main sponsor of this 81 st annual event was HEB Foods, but was also helped out by the likes of Magic 95.5 Radio station, News 8 Austin, Culvers Butter Burgers & Frozen Custard, The Austin American Statesman, Austin Parks and Recreation, World Wind Kites, and Time Warner Cable. Sponsors and Donors are very important to this event, taking care of 100 percent of the expenses. This event has in the past cost anywhere from $4,900 to $6,400 so sponsors are imperative to keeping this traditional event alive. The mission of the festival originally was to promote creativity in children and it was found that, congruent with sponsors, every dollar The Austin Exchange Club, which is a Charitable Activities Fund (nonprofit organization), did not have to spend, was eight dollars that went to helping children live this mission (i.e. Free kite making kits spend, was eight dollars that went to helping children live this mission (i....
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Event MKTG eventanalysis #2 - Justin Gardiner Event...

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