Phase 3 Individual Project.docx - Strategic Management in Dynamic Environments Chrisie Jefferson Phase 3 Individual Project MGMT690-1903A-02 Dr Mike

Phase 3 Individual Project.docx - Strategic Management in...

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Strategic Management in Dynamic Environments Chrisie Jefferson Phase 3 Individual Project MGMT690-1903A-02 Dr Mike Williams July 25, 2019
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BALANCED SCORECARD 2 Balanced Scorecard A balanced scorecard is used by most businesses to help them with managing their strategy, which in this case is for global expansion. The balanced scorecard also suggest that we understand the organization from four different viewpoints (the learning & growth view, the corporate development view, the customer view and the economic view. This tool is used to align the occupational activities to the vision and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals (Phase 4 Individual Project). Learning and Growth Viewpoint In the learning and Growth view, now known as the Organizational Capacity view, the culture of the organization, human capital, technology and infrastructure are all used to assess the performance of the organization. When we gather the data according by this type of view, we are
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