ARTH_176A Quiz1.docx - ARTH 176A 4 February 2019 Take-Home...

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ARTH 176A 4 February 2019 Take-Home Quiz I. Short Answers 1. In our first reading, Bridge Wilkins explains about focusing on how “communications are received by their audiences.” The advantage of focusing on how people have historically read, understood and used graphic design is that when people have more knowledge about history of graphic design, rather than just focusing on visual aspect, the art work would gain more value instead of being treated as ephemeral. As Wilkin explains in the reading, “…most graphic design is seen, used and owned by the public…” but people do not put much value into it because of the “absence of discussion about the way in which these communications are received by their audiences. With this, status of graphic design is low in the hierarchy of design. 2. The ARTH-DSGD 176A Canvas website is where academic information about the course is provided for students. Its URL is . In this website, different contents such as, syllabus, lecture slides, readings, assignments and other academic information will be posted.
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