Prototypes are especially important in the process of
classifying objects.
In attempting to find and purchase high-quality cosmetics, Megan reminds herself that the most
expensive brands are the best. Megan's self-reminder illustrates the use of a
heuristic.
Because he erroneously believes that older workers are not as motivated as younger workers to work
hard, a factory foreman is especially vigilant for any signs of laziness among his senior workers. His
supervision strategy best illustrates
confirmation bias.
When her professor failed to recognize that Judy had her hand raised for a question, Judy began to think
her professor was unfriendly. Although she subsequently learned that the professor's limited vision kept
him from seeing her raised hand, she continued thinking the professor was unfriendly. Judy's reaction
best illustrates
belief perseverance.
We more quickly recognize that a blue jay is a bird than that a penguin is a bird because a blue jay more
closely resembles our _
prototype_
of a bird.
To find Tabasco sauce in a large grocery store, you could systematically search every shelf in every store
aisle. This best illustrates problem solving by means of
an algorithm.
Unlike the use of algorithms or heuristics, insight does not involve
strategy-based solutions.
The easier it is for people to remember an instance in which they were betrayed by a friend, the more
they expect such an event to recur. This best illustrates the impact of
the availability heuristic
.


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- Summer '16
- Psychology, Personality Psychology, Big Five personality traits, The Unconscious