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Running head: BUSINESS CASE 1 Business Case Student’s Name Institution
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BUSINESS CASE 2 Business Case The best business idea for the organization is adopting the mobile application because it will give the firm a strong branding concerning the sales as well as saving on the promotional expenses (Unhelkar, 2010). In that case, the paper sheds light on the mobile application development as an idea for the iBooks Corporation that operates transactions of the used books. Measurable Organizational Values iBooks Corporation is expected to have many customers for the services that it offers since they will be accessible and available to the end users through the mobile application. The users will also spend less after purchasing the phones (Unhelkar, 2010). They will also save on time required to type the content while searching the website since the mobile applications just require just tapping the application. Alternatives to Mobile Application Development Other options that the firm may adopt include opening different plants for its operations in various locations so that it may acquire more clients. The firm may also embrace the idea of
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