IntroWk1.4a - COM 107 Communications Society Prof T Makana...

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COM 107 Communications & Society Prof.: T. Makana Chock T.A.: Zhang Di
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Week 1: Overview Why Are We Here? What Do We Mean by ___________? Why Do We Care? How Do We Use Media? What Can We Do About it?
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Why Are We Here? Course Focus To Explore the Nature of the Roles of Media and Media Industries in Today's Society To Learn to Develop the Understanding Necessary for Communications Professionals To Learn to Become (or Continue to be) a Savvy Media Consumer
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Course Goals To Examine & Critique: The Structure & Impact of Media Ownership The Importance of the Profit Motive in Shaping Media Content The Ways in Which News is Structured and Distributed The Meaning, Development, & Control of “Freedom of the Press” The impact of digital technology on the “old” media The emergence of the individual (as opposed to the large media company) as a producer of content with both niche and mass appeal.
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