The Value of LinkedIn to its Users - potfolo final Draft.doc

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Gregory Nault ENG. 101 19 July 2017. The Value of LinkedIn to its Users Professionals frequently visit LinkedIn to have a glimpse of the trending issues in the corporate world. LinkedIn is a networking site for professionals (Florenthal 17). It is a business-oriented social networking service that helps in building and managing of professional networks (Bohmova 20). In 2012, 80% of companies used social media for their recruitment process of which 95% of the companies used LinkedIn. The site is the leading professional social media network with over 332 million users in at least 200 countries (Bohmova 22). LinkedIn became the world’s leading professional social media network due to its ability to create a platform that allows people with similar interests to interact and establish effective relationships. This platform has helped a countless number of individuals across the globe through creation of job opportunities, professional networking, and connecting people with similar interests and career goals. Ultimately, a large portion of LinkedIn users include job seekers and companies. Individuals looking for jobs develop a profile that details their education background, work experience, interests, and their job specifications. Besides job seekers, LinkedIn users include companies interested in recruiting qualified individuals for a particular job. Firms prefer to
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