Strategic plans - Module 7.docx - Strategic Plans Strategic planning is an important concept to adapt for organisations to improve performance and

Strategic plans - Module 7.docx - Strategic Plans Strategic...

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Strategic Plans Strategic planning is an important concept to adapt for organisations to improve performance and achieve long term success (Bryson 1988). In a simple sense, strategic plans can be defined as a plan that illustrates organisational goals and the process involved in achieving these goals (Bryson 1988). Strategic plans will outline the goals and objectives of the organisation in detail and the span of time required to achieve these goals and objectives. Moreover, strategic plans will map out a coordinated systematic way to achieve the goals and objectives mentioned above. Strategic planning will bring about proactive input, cultural change and innovation. A conventional strategic plan will include an executive summary touching on all the key points mentioned in the strategic plan, a description of the company such as the type of business sector it is in and the foundation of the business (BDC n.d. para.3) Additionally, a strategic plan will detail the company vision, mission and value system. This will enable
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