Management Quiz 80.pdf - 300 Award 1.00 point A trade promotion where the manufacturer gives a retailer a case allowance price for products in their

Management Quiz 80.pdf - 300 Award 1.00 point A trade...

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300. Award: 1.00 point A trade promotion where the manufacturer gives a retailer a case allowance price for products in their warehouse, which prevents shelf stock from running down during the promotional period, is referred to as a __________ stock protection program. level floor ceiling ground hedge Manufacturers give retailers a case allowance price for products in their warehouse, which prevents shelf stock from running down during the promotional period. This is called a floor stock protection program. References Multiple Choice Learning Objective: 18-04 Discuss the strengths and weaknesses of consumer-oriented and trade-oriented sales promotions.
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301. Award: 1.00 point A trade promotion that compensates retailers that transport orders from the manufacturer's warehouse is referred to as a carry allowance. haulage allowance. finance allowance. case allowance. freight allowance. Freight allowances are used to compensate retailers that transport orders from the manufacturer's warehouse.
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  • Spring '17
  • Su Lee

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