Total Quality Managemen1.docx - Total Quality Management Nissan Case Study Submitted to Mr Cesar Reyes Submitted by Charles Michael Troy O Siahon TITLE

Total Quality Managemen1.docx - Total Quality Management...

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Total Quality Management Nissan Case Study Submitted to: Mr. Cesar Reyes Submitted by: Charles Michael Troy O. Siahon
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TITLE “Engine” SUMMARY Sunderland has been named the UK’s biggest car producer for the last 12 years running and the biggest car exporter since 2000. In fact, one in every three new cars built in the UK today was a Sunderland built Nissan. Nissan’s investment in Sunderland still continues today and in 2010 will see the launch of its 12 th new model, the Juke compact crossover, which will be built alongside the Qashqai and Note. And the government provided financial and other incentives to manufacturers who set up in an area where employment opportunities had reduced sharply and new jobs were needed, Since 1984, Nissan has increased the scale of its Sunderland operation, almost 3.5 million cars have already been made. Lastly productivity levels at Nissan’s plant in Sunderland, and the quality of final production there, have not happened by chance or good fortune. They stem from an all-embracing approach to a production process, designed to bring out the best in both people and machines. It continues to be conspicuously successful.
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SWOT ANALYSIS S trength
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