Advertising media speech.docx - Advertising media speech(SLIDE 1 Free-to-air are television that broadcasts in a clear unencrypted form allowing any

Advertising media speech.docx - Advertising media...

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Advertising media speech (SLIDE 1) Free-to-air are television that broadcasts in a clear unencrypted form, allowing any person with the appropriate receiving equipment to receive the signal and view or listen to the content without requiring a subscription , other ongoing cost or one-off fee (e.g. Pay-per-view ). Free to air advertising is a steady purpose of talk asked in the present consistently developing media scene. As of late TV has experienced an insurgency, with the TV of today being accessible whenever, anyplace and on each gadget (SLIDE 2) Every day, Australians watch over 3 hours of broadcast TV on a TV set and around 20 mins watching online video content (including TV shows, YouTube, and films) across other digital devices. (SLIDE 3) The pros of using free to air is that the average Australian household has myriad devices on which to view and interact with content. The television set dominates and is in every household - around two-thirds of homes have two or more TV sets.
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