BSBWOR502 - 1.docx - Assessment Task 1 Value Proposition...

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Assessment Task 1 Value Proposition Huge discounts on first purchase from us. Cash vouchers are given for the next two purchases. We will provide only clothes for all the. The quality of the clothes will we good because it is certified by our inspector who inspects all the clothes then give permission to sell it online. The price of the product will be reasonable so that the people of any income group can purchase the product. It is beneficial to the customer because they get the good quality product at reasonable price and with return service of 30 days. Target Market Our target market will be the customers who want to wear good quality clothes by charging some extra amount than usual. Because the price of the good quality clothes is very high and it is only for the high income level people. The product is only for the people who have passion and knowledge of fashion. We will provide products according to the latest fashion and some special clothes are designed by our designers also. And customers can design their own clothes. We will try to fulfil the entire needs customer so that they will feel happy after shopping with us. Information for setting up the venture For setting the venture we have to do marketing and surveys so that according to that we can customize our web portal. We have to understand the current scenario of e- commerce and the needs of the people. Consult or network We will take help of consultants in e-commerce business which helps us in reducing the cost of setting up the venture and some necessary steps to attract the customers. Because they are expert in their respective field. Steps to set up the e-commerce venture Firstly understand the market according to the customers then design web portal according to the. The website should be easy to use for the customers. Use of search engine because it helps in reducing the traffic and customer can easily search what he/she wants. And follow up with the customers through SMS or E-mail because than they are aware with the new offers or sales. Payment system will cash on delivery, online payment through debit or credit card and e-wallet. Full security for the users who are
doing online payment. Our website can be search through the search engines so that customer can easily find us and start shopping with us. Determine the benefit This could benefit the brands by having more customers which could be from the new group of customers. This will help increase the brand awareness. Determine the cost We will determine the cost according to the quality of the product and the services given by us to the customers. Prices of the product will reasonable or little bit above from the normal rates because we are providing the good quality products to the customers.

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