MT302_Unit_9_Assignment_Applying Structure_Li, Jini.docx - Unit 9 Assignment – Applying Structure to Initiate Change Unit 9 Assignment Applying

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Unit 9 Assignment – Applying Structure to Initiate Change Page 1 of 5 Unit 9 Assignment Applying Structure to Initiate Change Jini Li October 2016 Professor Cindy Wessel
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Unit 9 Assignment – Applying Structure to Initiate Change Page 2 of 5 Applying Structure to Initiate Change Volkswagen (VW) has enjoyed a long history of car sales resulting from high quality standards and the building of an impeccable reputation. In 2014, VW ranked #2 in terms of sales worldwide, just behind Toyota and just ahead of General Motors (GM). Its goal was to surpass Toyota, even though profit margins for car sales had been decreasing. The VW Group has acquired other makes over the years, including Audi, Porsche, Lamborghini and Bentley. VW has been challenged in the area of profitability, and it is the VW brand itself that is hurting profitability in recent years (Winton. 2014.). Another challenge facing VW arising in the past couple years has been the scandal over its shady deception involving emissions regulators in its diesel cars (Rick. 2015.). These “defeat devices” were installed in 11.5 million automobiles. 480,000 of these were sold in the United States between 2009 and 2015, and included VW and Audi cars with 2 liter TDI engines. An effect of this scandal was the loss to VW of 10 of its senior officers and 3 senior engineers (Panagiotaropoulou.
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