Managment Assignment 3.docx - Brandon Le Professor McGinley Principles of Management 24 October 2019 Starbucks SWOT Analysis Starbucks is a super

Managment Assignment 3.docx - Brandon Le Professor McGinley...

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Brandon Le Professor McGinley Principles of Management 24 October 2019 Starbucks SWOT Analysis Starbucks is a super well-known global coffee corporation and coffeehouse chain. They were first originated in Seattle, Washington in 1971. Starbucks operates and serves at more than 30,000 locations worldwide. They utilize business strengths in overcoming weaknesses to obtain opportunities and overcome success barriers. Today I will be creating a SWOT analysis for Starbucks to identify and analyze the internal and external factors that can play a role in their business. These types of analysis help to improve the business strengths to help maximize financial performance and growth projections. First off, we will go through Starbucks’ strengths. This part of the SWOT analysis deals with the internal factors of the corporation. To start, we know that Starbucks has one of the strongest coffee brand imagine, globally. They have a growing number of loyal customers that add sustainability to the corporation. Another strength is that not only do they serve in several
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