Advanced Diploma BSBMKG605 Evaluate international marketing opportunities Self Study.docx - BSBMKG605 Evaluate international marketing opportunities

Advanced Diploma BSBMKG605 Evaluate international marketing opportunities Self Study.docx

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BSBMKG605 Evaluate international marketing opportunities Self Study BSB60215 Advanced Diploma of Business BSBMKG605 Evaluate international marketing opportunities Self Study Self-Study Case and Assessment This extended case analysis is required to be completed as part of the self-study component of your course. The case analysis asks you to research the topics associated with each self-study week and to answer the questions relevant to that week. Each week, you will need to read the case, conduct your research and answer the questions associated with that week. When you have completed your answers, submit the typed response the normal way you submit your assignments, to your assessor. The length of responses will vary from one question to another, but, on average, the length of a responses is expected to be around 100 to 150 words per question. It is the research that you conduct around the case study and the topic of each weekly self-study activity that will provide you with the basis for your answer. Self-Study Case Analysis: Risk Profiles The development of new markets, particularly international ones, is a growth strategy that many companies plan for. In this self-study, you are required to research a company of your choice and base your answers to the questions below on your research findings. The sources of information used for the research can be the company web site, industry publications, stock-market news or any other verifiable source. Week 1 Q1. For the business you have selected, how important do you believe it is for it to expand internationally and what would occur if it didn’t? Answer: The important of business expand internationally is can provide several advantages, including greater opportunities for market growth and diversification. The five benefits of international business expansion. 1. New markets : International expansion offers a chance to conquer new territories and reach more of these consumers, thus increasing sales. 2. Diversification : Many businesses expand internationally to diversify their assets, an action that can protect a company’s bottom line against unforeseen events. 3. Access to talent : Another top benefit of going global is the opportunity to access to new talent pools. In many cases, international labor can offer companies unique advantages in terms of increased productivity, advanced language skills, diverse educational backgrounds and more. 4. Competitive advantage : Companies also choose international expansion to gain a competitive edge over their opponents. 5. Foreign investment opportunities : Finally, companies considering international expansion shouldn’t forget about the additional investment opportunities that foreign markets can offer. If you don’t have the expanding to international markets plan, your business may miss the opportunities to increase profit and opportunities to expand your business.
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