Resume Chapter 10.doc - Chapter 10 E-Commerce Digital Market and Digital Goods What are the unique features of e-commerce digital markets and digital

Resume Chapter 10.doc - Chapter 10 E-Commerce Digital...

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Chapter 10. E-Commerce: Digital Market and Digital Goods What are the unique features of e-commerce, digital markets, and digital goods? E-Commerce dapat didefinisikan sebagai segala bentuk transaksi perdagangan atau perniagaan barang dan jasa dengan menggunakan media elektronik. E-Commerce banyak digunakan oleh masyarakat karena kemudahan yan dimiliki oleh jaringan internet : 1) Internet sebagai jaringan public yang besar (murah, cepat, dan kemudahan akses), 2) Mengunakan elektronik data sebagai media penyampaian pesan atau data secara mudah dan ringkas. E-Commerce menyangkut konsumen, manuafaktur, service providers, dan pedagang perantara menggunakan internet. E- Commerce yang baru seperti social (from eyeballs to conversation : conversational commerce), Mobile (from the desktop to the smartphone), Local (social technology: user content generation and social networking). E-Commerce berkembang sangat signifikan karena memiliki perbedaan yang positif dari lainnya yaitu : Ubiquity (tak terbatas leh tempat dan waktu), Global reach
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  • Spring '14
  • Jeffcoat,DavidEvans

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