Part B- ANALYSIS OF MARKET SITUATION.docx - [email protected] Blazers22 Neychea Colvin Analysis of Airbnb\u2019s Market MKT705 1 There are many

Part B- ANALYSIS OF MARKET SITUATION.docx -...

This preview shows page 1 - 3 out of 4 pages.

[email protected] Blazers22 Neychea Colvin Analysis of Airbnb’s Market MKT705
Image of page 1
1. There are many external environmental factors that may affect Airbnb’s success. I will discuss the most serious key issues at hand. Airbnb has a very unique business mode. The company has experienced a downfall because some areas do not allow rentals due to state housing laws and regulations ("SWOT Analysis of Airbnb: Is its business model flawed?", 2018). This is something that Airbnb cannot control but could impact them tremendously. Another external factor would be a change in culture. Airbnb cannot control culture shifts of the generation. Now we live in a “shared economy.” Something may switch in the culture that causes everyone to not want to live in that environment anymore. Airbnb must be cautious of this environment. 2. A trend analysis attempts to predict the future by observing recent data. During this analysis the analyst is searching to see what the future stock price movements will be to determine whether the company will be successful or not. Airbnb’s future looks very bright. We are just in the beginning of living in a “shared economy”, so as we progress
Image of page 2
Image of page 3

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture