Business Plan Template.docx - Business Plan Emily\u2019s Embroidery Gifts Arab Alabama Emily\u2019s Embroidery Gifts Emily Tanner Statement of Confidentiality

Business Plan Template.docx - Business Plan Emily’s...

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Business Plan Emily’s Embroidery & Gifts Arab, Alabama October 13, 2019
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Emily’s Embroidery & Gifts Emily Tanner Statement of Confidentiality & Non-Disclosure THIS BUSINESS PLAN CONTAINS PROPRIETARY AND CONFIDENTIAL INFORMATION. All data submitted to the receiver is provided in reliance upon its consent not to use or disclose any information contained herein except in the context of its business dealings with Emily’s Embroidery & Gifts (Company). The recipient of this document agrees to inform its present and future employees and partners who view or have access to the document's content of its confidential nature. The recipient agrees to instruct each employee that they must not disclose any information concerning this document to others except to the extent such matters are generally known to, and are available for use by, the public. The recipient also agrees not duplicate or distribute or permit others to duplicate or distribute any material contained herein without the Company's express written consent. The Company retains all title, ownership and intellectual property rights to the material and trademarks contained herein, including all supporting documentation, files, marketing material, and multimedia. Disclaimer Notice THIS BUSINESS PLAN IS FOR INFORMATIONAL PURPOSES ONLY AND DOES NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY ANY SECURITIES. The Company reserves the right, in its sole discretion, to reject any and all proposals made by or on behalf of any recipient, to accept any such proposals, to negotiate with one or more recipients at any time, and to enter into a definitive agreement without prior notice to other recipients. The company also reserves the right to terminate, at any time, further participation in the investigation and proposal process by, or discussions or negotiations with, any recipient without reason. BY ACCEPTANCE OF THIS DOCUMENT, THE RECIPIENT AGREES TO BE BOUND BY THE AFOREMENTIONED STATEMENT. Page 2
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Emily’s Embroidery & Gifts Emily Tanner Table of Contents Introduction and Overview .......................................................................................................... 5 Executive Summary ................................................................................................................. 5 Objectives ................................................................................................................................. 5 Mission ..................................................................................................................................... 5 Keys to Success ........................................................................................................................ 5 Company Summary .................................................................................................................. 5 Company Ownership ................................................................................................................ 5 Start-up ..................................................................................................................................... 5 What We Sell ................................................................................................................................ 7 Summary .................................................................................................................................. 7 Our products ............................................................................................................................. 7 Our services .............................................................................................................................. 7 Market Analysis and Sales Forecast ............................................................................................. 8 Market and Sales Forecast Summary ....................................................................................... 8 Total Market ............................................................................................................................. 8 Target Market Summary ........................................................................................................... 8 Success Strategy and Implementation Plan ............................................................................... 10 SWOT Analysis ...................................................................................................................... 10 Our Competitive Edge ............................................................................................................ 10 Website Plan ........................................................................................................................... 10 Marketing Strategy ................................................................................................................. 10 Sales Strategy ......................................................................................................................... 10 Key Implementation Milestones ............................................................................................ 10 Company Resources ................................................................................................................... 11 Our People .............................................................................................................................. 11 Business Structure .................................................................................................................. 11 Start-up Capital ....................................................................................................................... 11 Page 3
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Emily’s Embroidery & Gifts Emily Tanner Financial Statements .................................................................................................................. 12 Statement of Operations ......................................................................................................... 12 Balance Sheet ......................................................................................................................... 12 Statement of Cash Flows ........................................................................................................ 12 Breakeven Analysis ................................................................................................................ 12 Key Ratios .............................................................................................................................. 12 Important Assumptions ........................................................................................................... 12 Page 4
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Emily’s Embroidery & Gifts Emily Tanner Introduction and Overview Executive Summary: Emily’s Embroidery & Gifts is a new retail business that will be offering custom decorated corporate apparel to small business owners, clubs, teams and organizations. They will also offer personalized gift items to the business owners
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