10.18 - 10.18.07 PS He needs a data entry assistant I...

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10.18.07 PS He needs a data entry assistant. I. Review a. Elections are a way public influences politics—they vote for a candidate and when they vote they get the candidate who will go and then ensue policies that the people wanted b. Decisions influencing voting c. Analysis are drawn largely from presidential elections but same factors apply to all elections either greater or lesser sense d. Four P’s i. Party ii. Policy iii. Performance iv. Persona e. Party: most important determinant of who you vote for i. Shortcut for your decision especially—primarily for nonpresidential elections where you have low information about the candidates 1. They probably share the same set of beliefs as the voter as a fellow democrat ii. Psychological attachment influences how you see the rest of the world 1. Normally you get when youre young and you spend the rest of your life interpreting this identity iii. 90% of people vote for candidate of their party f. Policy: should in a normative sense who you vote for—elections designed so you can tell gov what kind of policies you want i. Policy voting—whether or not you vote for candidate who shares your policy preferences ii. Difficult imposes high informational cost on voters iii. Ex: healthcare 1. whether or not healthcare matters you need info: a. how many people actually have an opinion? i. Only 80% will be able to give you a real opinion 1. most uninformed ii. Know where each of the candidates stand on healthcare—what are they proposing 1. hard to do iii. Distinction between candidates iv. Vote iv. Not that important in influencing people for most people v. Level of policy voting varies across elections: 1. Sometimes some candidates are better at communicating what policies they endorse
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2. Sometimes there are no differences between the candidates in that case not important g. Performance—less informational costs—has the gov done a good job in performing when it comes to things I care about? i. Retrospective voting ii. More concerned with ends rather than means iii. Sometimes called economic voting as most care about the state of the economy… iv. We are also talking about whether people who view the economy one way will vote that way—we are not talking about the accuracy of the assessment 1. If you perceive it doing well you do for incumbents 2. If not then you vote against them v. Varies by whether or not incumbent is running…if the incumbent is running then easier to accuse them than if they don’t vi. IE: Gore didn’t benefit from booming economy b/c he was VP not President when running h. Persona II. Vote Choice a. Persona- characteristics of the individual characteristics who are running i. Makes sense the candidate is who you are voting for ii. What kinds of things matter?
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