J201-Ad Outline

J201-Ad Outline - -efficient separation: womens...

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Kassie McLaughlin TA: Bryan Wang Due: March 12, 2008 Advertising Paper: Asics® ad I. Intro/Thesis: Asics® magazine ads create a link between its brand name and physical fitness, a healthy mind, and helping the world with several different tactics. II. Design Techniques: - color schemes - focus points - keeping model’s identity ambiguous III. Targeting specific audiences:
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Unformatted text preview: -efficient separation: womens magazine-relating to ad by race-special relationship: loyalty to media outlet IV. Using a strong slogan:-creating brand image-slogan makes strong impact V. Conclusion: Asics ad uses different tactics to link their brand to personal fitness of the body, mind, and soul....
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