MS-95 No. of Printed Pages : 3 MANAGEMENT PROGRAMME Term-End Examination June, 2012 MS-95 : RESEARCH METHODOLOGY FOR MANAGEMENT DECISIONS Time : 3 hours Maximum Marks : 100 (Weightage 70%) Note : (i) This question paper contains two sections. Section-A and Section-B. (ii) Attempt any four questions from Section-A, each carrying 20 marks. (iii) Section-B is compulsory and carries 20 marks. SECTION - A 1. What is 'meant by formulation of a research problem ? What does it involve ? Why should the selected research problem be formulated ? 2. Listed below are some objects of varying degree of abstractness. Suggest the properties of any one of these objects that can be measured by each of the four basic types of scales of measurement. (a) Customers in a retail store (b) Preference for a particular equity share. MS-95 1 P.T.O.
3. What is a Semantic Differential Scale ? What does it measure ? Explain the three major underlying
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