MS - 95 No. of Printed Pages : 3 MANAGEMENT PROGRAMME Term-End Examination June, 2013 MS-95 : RESEARCH METHODOLOGY FOR MANAGEMENT DECISIONS Time : 3 hours Maximum Marks : 100 (Weightage : 70%) Note : (i) This question paper contains two sections Section-A and Section-B. (ii) Attempt any four questions from Section-A, each carrying 20 marks. (iii) Section-B is compulsory and carries 20 marks. SECTION - A 1. Explain the difference between exploratory research and conclusive research. Also, discuss the approaches used in both of them. 2. Discuss the main aspects of a questionnaire. What is an indicator of the effectiveness of a questionnaire to collect data ? Give example of two nominal and two ordinal variables that can be put in a questionnaire. MS-95 1 P.T.O.
3. Explain Thurstone's Equal-Appearing Interval Scale. Clearly mention steps involved, advantages
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- Fall '19