MS-95_14.pdf - I MS-95 I No of Printed Pages 2 MANAGEMENT PROGRAMME Term-End Examination 13483 December 2010 MS-95 RESEARCH METHODOLOGY FOR MANAGEMENT

MS-95_14.pdf - I MS-95 I No of Printed Pages 2 MANAGEMENT...

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I MS-95 I No. of Printed Pages : 2 MANAGEMENT PROGRAMME Term-End Examination 13483 December, 2010 MS-95 : RESEARCH METHODOLOGY FOR MANAGEMENT DECISIONS Time : 3 hours Maximum Marks : 100 (Weightage 70%) Note : (i) This question paper contains two sections. Section - A and Section - B. (ii) Attempt any four questions from Section - A, each carnying 20 marks. (iii) Section - B is compulsory and carries 20 marks. SECTION - A 1. Discuss the significance and importance of the elements that make up the complete research problem. 2. Examine the merits and limitations of the observation method in collecting data. Illustrate your answer with suitable examples. 3. What is a Semantic Differential Scale ? What does it measure ? Describe the steps involved in the construction of a Semantic Differential Scale. 4. What do you understand by the term decision-making ? What is the role of models in
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