BUS 687 - Week 5 - Discussion - Key Learnings in Your Annual Operating Review.docx

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A company’s Annual Operating Review (AOR) is similar to its Quarterly Business Review (QBR) in that it allows management to review, evaluate, and analyze its past performance in order to make informed decisions for the future. The difference is that a QBR focuses on a single quarter (or period) where a AOR is for the entire year. By reviewing past performance, a company can identify what it did right, what it did wrong, and where improvements are needed. This insight can then be used to develop a new (or modified) SWOT analysis, make important decisions, and plan for the upcoming year(s). While running Hisco, I learned that things do not always go as planned. You many have a great plan based on your strategy, but there are always things that occur (or arise) that can cause you to alter your plan. In this scenario, I was faced with financial constraints that limited my original plan. In addition to financial constraints, competitors were making decisions that impacted Hisco’s outcome. It was challenging to make operational changes, remain competitive, and stick with the strategy I originally developed. While my original plans changed throughout the year, I remained focused and made decisions based on the strategy I developed at the beginning of the year. During the year, Hisco faced its ups and downs because of pricing decisions I made along with various decisions made by Redex and Matek. Going into Q4 had me concerned because I wanted to generate a net income that was close to that in my original plan, but I also wanted to

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