week 6 hsc.docx - 6-2 Short Paper Job Descriptions Southern...

This preview shows page 1 - 4 out of 6 pages.

6-2 Short Paper: Job DescriptionsSouthern New Hampshire UniversityShannon Williams
The director of Public Relations develops and execute strategies that are intended to create and uphold a positive public image for clients through the media. They will promote the president, university programs, events, faculty expertise and student achievements to the local, regional, and national media, and other internal and external audiences. (Supportive Advancement Fundraising) Director works in person with the president, faculty and administrators. All are working together to convey the organization's mission and values by providing information through media, including written and spoken.Job description includes research and creative stories for press release through meetings with President, administrators, faculty, staff and students on campuses. (Supportive Advancement Fundraising) Put in place a contact list of the media. Train faculty on how to respond to the media. Implement a crisis team to prepare statements and field press calls. Always provide timely and error free information.Qualifications for director of public relationship s someone who is creative and goal-oriented, Education requirements include a bachelor’s degree in journalism, communications, English, communications, experience in media relations or public relations; excellent writing and interpersonal skills. Can work on multiple projects at a time. Director of public relations needs tobe a team player and can work productively under pressure.The culture impacts service delivery in public relations because there is constant human communication and relationship building. A director of public directors needs to have good communication skills while building relationships with the media and staff within the organization they work. Directors must build a supportive culture that promotes a healthy work environment. Culture helps Empower staff to work at an efficient, fast pace, while teaching them how to alleviate work-related stress.
CEO/President of corporations are responsible for leading and governing the efforts of staff and volunteers to develop and organize resources. The CEO reports directly to the Board of Directors. They are the top person in charge of an organization; the only people they answer to is

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture