BALANCED SCORECARDyuyy (4) - RUNNING HEAD BALANCED SCORECARD 1 BALANCED SCORECARD CHRISTY MOSELEY MGT 497 Strategic Technology Planning for

BALANCED SCORECARDyuyy (4) - RUNNING HEAD BALANCED...

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RUNNING HEAD: BALANCED SCORECARD 1 BALANCED SCORECARD CHRISTY MOSELEY MGT 497 Strategic Technology Planning for Organizations Instructor: Aileen Cole NOVEMBER 3, 2019
RUNNING HEAD: BALANCED SCORECARD 2 INTRODUCTION The Balanced Score Card is a strategic planning and measurement process that allows companies to balance activities to the vision and strategy of the organization, build internal and external interconnecting systems, and monitor the performance against strategic goals. This allows managers a balanced view of the overall performance of the company. The BSC has changed to one of the significant structures that guarantee corporate alignment and organization performance. The BSC provides the capability to down/up causes for underperforming areas in all levels and departments. The goal when companies utilize BSC is to drive strategy execution through all levels, track and monitor resources, and design a set of strategy maps, KPIs, scorecards, analysis, and reports. The BSC utilizes resources for managers to communicate the strategy, plan, and control, feedback, and performance monitoring. The BSC uses resources in financial measures of past details and compares them to future performance. It also allows managers with a framework that describes a company's vision statement and strategy to a set of performance measures. The Coca Cola Company is a billion-dollar industry. Along their journey, the business had to hire employees to undertake strategic planning to identify and improve various internal functions of the business. The managers use a BSC to measure and provide feedback to the company. This analysis will demonstrate how The Coca Cola Company uses a BSC as a management system by looking at the organization's strategic goals. The BSC also provides the right things to measure so that the company could reach the requirements needed to make better business decisions. The Coca Cola Company manufactures its products, distributors, and markets to its consumers. The products are non-alcoholic sparkling beverages, syrups, and sodas. The goal is to refresh the world in body, mind, and spirit to inspire optimism the consumer through selling the