BUAD 501 Syllabus Spring 2009

BUAD 501 Syllabus Spring 2009 - 1 BUAD 501: Managerial...

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1 BUAD 501: Managerial Communication Syllabus Spring 2009 Dr. Teeanna Rizkallah Office: SGMH 4319 (714) 278-5767 E-Mail: trizkallah@fullerton.edu Department Phone: (714) 278-2223 Logon for Fullerton’s Portal: http://my.fullerton.edu 10974-01 Thursday 7-10pm SGMH 2112 Prerequisites: Graduate standing in Business. Common Body of Knowledge Content Coverage: Business communication for domestic and international markets: case reports, electronic communication, meetings; audience, style and tone (I, II, III)* Credibility; personal and corporate ethics (I)* Analysis of business articles and cases (I-V)* Interpretation of data, critical evaluation of information Synthesis of data and information Planning, organizing, writing, and presenting business cases and reports (I)* Visual presentation technology: PowerPoint, Excel International, intercultural, domestic business conflict, argument, and negotiation (I-V)* Citations and reference list (APA or MLA); electronic database searches Information competency/library research: Lexis-Nexis, ABI-Inform etc. (Early in the semester you will attend a Bibliographic Information Session in the library) Workplace diversity (issues concerning minorities, women, and the disabled) (I, III, V)* Effective business document design on the computer *Roman numerals indicate the following perspectives: Ethics (I); global issues (II); political, social, legal, regulatory, and environmental issues (III); technology (IV); and demographic diversity in organizations (V). In addition, the cases chosen for this class will reflect these important emphases. Course Format and Teaching Methods: This class is mainly a discussion forum and workshop conducted with the help of our BlackBoard site. Your participation in class discussions and in group activities such as case analyses is extremely important (10% of your course grade). You will be asked to present assigned readings and your work to the entire class, individually and as a group. This requirement not only ensures completion of reading assignments but also gives you an opportunity to hone your oral presentation skills—indispensable in business. BlackBoard electronically tracks usage by students. You will need to visit the BlackBoard site and check your Cal State Fullerton e-mail regularly (M-F).
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2 What to expect: 1. You will enhance computer and research skills. 2. You will hone your comprehension and critical reading skills—indispensable for case analysis and effective strategic thinking. 3. You will learn to use language for creating appropriate strategies and to produce business documents of which your boss will approve (and which should ultimately advance your career). 4.
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BUAD 501 Syllabus Spring 2009 - 1 BUAD 501: Managerial...

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