wk4 entrepreneur - Glen Bell opened his first Taco Bell in...

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I chose to write about the founder of Taco Bell, Glen Bell. Not many know or even care about Glenn Bell, but he was a successful entrepreneur. Taco Bell is a successful fast- food chain, taking in over $1.8 billion in 2005 (Wikipedia). Bell was born in 1923 in San Bernardino, California. He returned home after serving in the Marine Corps in World War II and opened a hotdog stand. By 1952, it was Bell’s Drive-in. He was always searching for ways to expand his business. Bell came up with the idea of selling cheap tacos, 19 cents, from the side window of his stand. The decision to sell tacos paid off so well that he opened three taco stands, named Taco Tias, in San Bernardino. The taco trend continued and Bell decided to grow his business. So, he sold his restaurants. He joined a partner and opened four El Tacos. This did not last for long due to Bell’s individual entrepreneurial spirit.
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Unformatted text preview: Glen Bell opened his first Taco Bell in 1962. Soon after, in 1964, Bell began franchising. Taco Bell is currently the nations largest Mexican-style restaurant chain with 143,000 employees (Wikipedia). Taco Bell was sold to Pepsico in 1978. Bell is the classic American entrepreneur, starting out small and ending up with a huge business. He was born into poverty and rode the rails in the 1930s looking for work door-to-door. Knowing the customer was Bells quality that made him successful. Truly an entrepreneur, Bell introduced an item, the taco, into American culture that was less than familiar outside of the Hispanic community. His success, undoubtedly, had some positive effect on other entrepreneurs in the food industry. http://en.wikipedia.org/wiki/Taco_Bell http://www.biography.com/search/article.do?id=12353524...
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This note was uploaded on 07/06/2009 for the course MGMT 303 taught by Professor Scott during the Spring '08 term at Agnes Scott College.

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