BC_MC_Test_05_ans

BC_MC_Test_05_ans - Chapter 5 WRITING BUSINESS MESSAGES...

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Chapter 5 WRITING BUSINESS MESSAGES Multiple Choice 1. Which of the following statements best reflects the “you” attitude? a. You failed to enclose a check for $25. b. We need a check from you for $25 so that we can send the merchandise by May 15. c. We will send you the merchandise as soon as we receive your check for $25. d. You will have your merchandise by July 15 if you send us your check for $25 today. ANSWER: d; DIFFICULTY: moderate; PAGE: 121; TYPE: application 2. Select the sentence with the best “you” attitude: a. Because your report was poorly written, we cannot accept it. b. Your report failed to meet company requirements. c. When we receive a report that is professional, we can act on your recommendations. d. Once the project includes the necessary estimates, we can proceed with it. ANSWER: d; DIFFICULTY: difficult; PAGE: 121; TYPE: application 3. It is best to limit your use of the word “you” in business messages if a. you know your audience well. b. your organization prefers a more formal, impersonal style. c. you are filling your audience's informational needs. d. you are preparing a persuasive message. ANSWER: b; DIFFICULTY: moderate; PAGE: 121; TYPE: concept 4. You earn respect from your audience by a. being brutally frank in your criticisms. b. flattering them as much as possible. c. being polite and diplomatic. d. doing all of the above. ANSWER: c; DIFFICULTY: moderate; PAGE: 121-22; TYPE: concept
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5. Select the sentence with the best positive emphasis: a. We failed to complete the process audit on time. b. We will complete the process audit by Friday. c. We haven’t completed the process audit. d. Because of Joan’s inaccurate figures on the Haymen project, we are not finished with the process audit. ANSWER: b; DIFFICULTY: moderate; PAGE: 122; TYPE: concept 6. When you are criticizing or correcting, it is best to a. focus on what the person can do to improve. b. emphasize a person's mistakes so that he or she will not make the same ones again. c. be honest and call attention to the person's failures or shortcomings. d. make the person an example for everyone else to learn from. ANSWER: a; DIFFICULTY: moderate; PAGE: 124; TYPE: concept 7. For persuasive messages, the best approach is to a. avoid the “you” attitude. b. get straight to the point. c. emphasize how your audience will benefit. d. open with the main idea and then provide supporting points. ANSWER: c; DIFFICULTY: moderate; PAGE: 124; TYPE: concept 8. The best approach for getting someone to buy a magazine subscription from your charity group would be to say a. Please buy a subscription; our group really needs the money. b. If you buy a subscription from me I'll make my quota. c. This magazine will keep you informed on issues that affect your
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This note was uploaded on 07/06/2009 for the course BUS BAM316 taught by Professor Na during the Spring '09 term at 東京大学.

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BC_MC_Test_05_ans - Chapter 5 WRITING BUSINESS MESSAGES...

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