BSBMKG510 new.docx - Tasks Activity 1A 1 What is electronic...

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Tasks Activity 1A 1. What is electronic marketing? Give examples.
2. Give examples of the advantages of electronic marketing.
3. Engage in a workplace consultation (or a simulated workplace consultation) and determine the purpose and objectives of your electronic marketing needs?
4. Give three example objectives that relate to your own organisation. Explain how you have ensured that these are SMART.
Activity 1B
1. What is an e-marketing plan?
2. What sections does an e-marketing plan include?
3. For one product or service related to your own organisation, develop a brief e-marketing plan.
a) Always provide exceptional service to your valued guests; b) Provide the highest quality menu items at a price everyone can afford and enjoy; and c) Keep operating costs low and ensure you have great systems in place and never stop improving.

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