Unit 1 2010 - Unit 1: The Role of Communication in Business...

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Unformatted text preview: Unit 1: The Role of Communication in Business Copyright, Carolyn E. Kerr, 2009 1-2 Unit Table of Contents Unit 1: The Role of Communication in Business ....................................................................................... 1-1 Unit Objectives ....................................................................................................................................... 1-3 Business Communications in Context .................................................................................................... 1-3 CBA BusComm Resource Guide ............................................................................................................. 1-6 Purposes of Communicating .................................................................................................................. 1-7 Steps in the Communications Process ................................................................................................... 1-8 Putting Thinking Into Action ................................................................................................................ 1-11 Potential Barriers to Communication .................................................................................................. 1-12 Strategies to Overcome Communication Barriers ............................................................................... 1-13 Written vs. Spoken Communication .................................................................................................... 1-14 Academic Writing vs. Business Writing ................................................................................................ 1-15 The Bottom Line Getting on Track to Succeed .................................................................................. 1-16 Its Your Turn Practice Activities ....................................................................................................... 1-17 Learning Check Assignment Description ........................................................................................... 1-19 Endnotes .............................................................................................................................................. 1-20 Unit 1: The Role of Communication in Business Copyright, Carolyn E. Kerr, 2009 1-3 Unit Objectives To understand the importance of communication skills in the business world. To understand the major purposes for business communications. To understand the steps in the communication process. To understand potential barriers to communication and begin thinking of strategies to overcome them. To understand the respective advantages and disadvantages of written vs. spoken communication....
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This note was uploaded on 08/14/2009 for the course BUSORG 1101 taught by Professor Neff during the Fall '08 term at Pittsburgh.

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Unit 1 2010 - Unit 1: The Role of Communication in Business...

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