Lecture 3 - Business Plan Components to be considered:...

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PROFITABILITY  ANALYSIS: Indian Tomato Sector Business Plan Components to be  considered:  Target markets profiles:  Geographic Demographic Behavioral Income
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Agri Scenario in India World’s Second Largest Food Producer - food production Growth around 4% Possesses 169 million hectares of arable land. Compared to 188 million hectares in the whole of Asia east of India, including China. Produces 601 million tons of food almost equal to the US’s 608 million tons. China - World’s leading producer of Food, achieved on just 60% of the land area in India. India rates low in a number of areas as far as inputs and technology are concerned. Sathguru Management Consultants
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Fruits and Vegetables Largest in the World, accounting for 9% of the total World output. High level of wastage and value destruction at each stage i.e. Farm,  Distribution, Retail outlets. Estimated at around USD 6 Billion 
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Lecture 3 - Business Plan Components to be considered:...

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