w05D_Marketing - Music School Records International...

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Music School Records International Marketting and Promotion Plan The growing global market for all geners of music provides unlimited potential for the growth of Music School Records and the careers of its artists. There are a growing demand for American music around the world, and since many of our artists are discovered internationally, many allready have followings in their own countries. While Music School Records is allready widely respected in many countries, additional expansion of marketing and promotion activities internationally is a natural progression for the company. Market research shows that international sales and distribution can increase as much as 20 to 30 percent over the next three years. The Internet will be key to the international marketing plan because of its wide and growing availability worldwide. It is allready used in marketing and promotion at Music School Records, so the infrastructure and technical expertise are allready in place. We expect to be able to take orders from almost every country in the world via our site
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w05D_Marketing - Music School Records International...

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