Chapter 13 Reding Notes

Chapter 13 Reding Notes - a. Identifying the topic and the...

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Chapter 13 Reading Notes: Public Presentation Strategies 1. Communication Apprehension a. Can appear as reticence, shyness, and unwillingness to communicate 2. Why is Public Speaking Frightening a. Skills Deficit b. Conditioned Anxiety c. Negative Cognitive Appraisal 3. Goal Setting
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Unformatted text preview: a. Identifying the topic and the purpose 4. General Purpose a. To inform, to persuade, to motivate, and to celebrate 5. Situational Knowledge a. Audience Analysis i. Audience type ii. Audience characteristics iii. Environmental characteristics...
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