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Unformatted text preview: multitude of baby-related products ranging from baby food to strollers in one central location within the store. Your Challenge: You are a team of consultants who have been engaged to propose a specific Customer Solution Center concept to an audience of grocery retailers. Your proposal should center on a relevant topic in the current retail landscape and meet a customer need that you will feel is pressing. You will be given the opportunity to pitch your concept in class during a short, five-minute presentation. Ideas will be judged in essence on whether or not your fellow classmates would invest in such an idea for their planned grocery outlets. Specifically, facets such as creativity, organization, and presentation will be assessed. You should feel free to utilize any props you need to best illustrate the potential of your concept. AEM 448 Food Merchandising Spring ‘09 Prof Perosio...
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This note was uploaded on 09/23/2009 for the course AEM 4480 taught by Professor Perosio, d during the Spring '09 term at Cornell.
- Spring '09
- PEROSIO, D