Intercultural Communication

Intercultural Communication - InterculturalCommunication...

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Intercultural Communication 15:18 Defining Culture Both material and immaterial expressions o Values Ex: Americans are hardworking, favor the individual o Norms Ex: ways of behaving, its assumed that you will act that way because  its part of your culture o Institutions Education, government, law system, which are based on the values of  the culture but are much more concrete and obvious o Artifacts Ex: Flags, sculptures Shared worldview Individualism Western/European countries o EX: Americans mostly look out for themselves rather than group and  family Emphasis on the good of the individual Horizontal relationships o So important that everyone is equal even if there is a power difference Values include freedom, honesty Typically low context o Direct language, people explicitly state things o Ex: If it is hot someone will raise their hand and say “its hot in here”
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Intercultural Communication - InterculturalCommunication...

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