mp2 legal - Political, Legal, and Regulatory Forces At the...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Political, Legal, and Regulatory Forces At the prior stage of developing of our concept, we found it necessary that we resolve any political, legal, and regulatory forces that may poise an immediate and future threat to our business and marketing concept. With a unique product and service to our target market, we found that it is necessary that various legal precautions and actions are taken to protect the intellectual property of our concept, and to ensure future operations and profitability. If dealt with in a timely fashion, with meticulous consideration and handling of our indentified threats, than we should avoid as much setbacks of the success of Impressions as possible. The following are threats that we indentified to affect our concept and many key elements of our marketing mix and our solution to the issues: Protection of Name Trademark of name The name of our future business, Impressions, is an asset of ours that we value greatly. It not only speaks volumes about out product, but it is an element that we deem
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

Page1 / 2

mp2 legal - Political, Legal, and Regulatory Forces At the...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online