Case Study- Beau and Arrow Part 2 .docx - Case Beau Arrow Part 2(Service Blueprint Case Prompt Help us put service standards in place to improve

Case Study- Beau and Arrow Part 2 .docx - Case Beau Arrow...

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Case : Beau & Arrow Part 2 (Service Blueprint) Case Prompt : Help us put service standards in place to improve customer experience Team # :F-G Team Name : Jose, Jerald, Stephanie and Marilyn Section : MKT 3301 Part 1 – Failsafe : What are the potential fail points indicated for Beau & Arrow on their service blueprint and the service standards they could implement to address these? (See details on the Case Overview.) Potential Fail Point Service Standard to Implement Not receiving a great customer service experience while going to the dressing room. Making sure that there is an employee always in the dressing room to help the customer. Also if a customer needs another size they will be there to assist them in what they need. Customers having to wait a long time to check out, and not having enough registers open. Always making sure that there are enough registers open so that customers can have a fast and friendly check out experience and not have them waiting.
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  • Spring '16
  • Ms. Huffaker
  • beau, Arrow Part

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