Quiz 1 - Describe at least three different ways under each...

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Quiz 1 Your company manufactures athletic shoes, primarily for golf. The company has decided, as part of its mission, it is to become more sustainable, especially in the environmental area. As marketing manager you have been asked to use the Marketing Mix to develop a sustainability plan for your product.
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Unformatted text preview: Describe at least three different ways under each element of the Marketing Mix (the four Ps) that you can become more sustainable. Your paper can be no more than two pages. It needs to be typed, double-spaced in memo format*. *Memo format, for our purposes, is: To: From: Subject:...
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This note was uploaded on 10/17/2009 for the course MKTG 311 taught by Professor Dore,m during the Spring '08 term at University of Oregon.

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