Psych150-Lecture27-4-25-2007 - PSYCHOLOGY 150 Professor...

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ASUC Lecture Notes Online (formerly Black Lightning) is the only authorized note-taking service at UC Berkeley. Please do not share, copy or illegally distribute these notes. Our non-profit, student-run program depends on your individual subscription for its continued existence. These notes are copyrighted by the University of California and are for your personal use only. Sharing or copying these notes is illegal and could end note taking for this course LECTURE Freud, Projection, and Unconscious Mental Determinism. I want to continue our discussion of the attempts of social cognitive psychologists to empirically test Freud’s ideas. Projection, as Freud uses the term, refers to the process of projecting unacceptable impulses onto someone else. We can’t push our unacceptable impulses out of awareness completely so we project them onto other people. It may be unacceptable for me to say to myself that I feel a certain way, so I try to push the thought away; but I cannot quite do it, so I end up projecting it onto someone else. A man may have gay tendencies but find them unacceptable so he projects them onto other men and says they are hitting on him. White Bear Paradigm. How do we explain this idea in social cognitive terms? Something called the white bear paradigm helps us understand the nature of conscious suppression and its effects. If you try to suppress a thought, ironically, it has the effect of increasing the accessibility of that thought, and it is more likely to pop up in your awareness. So when you are in an ambiguous situation you are more likely to use that thought or schema to interpret the situation. The white bear paradigm is not so much about projection, but about conscious suppression. Subjects come to the lab and are told not to think of a white bear; it could be virtually any schema that is a random thought. They happened to choose white bear. Every time they think of a white bear for 5 minutes they are to ring a bell. There are different conditions. In the baseline frequency group, they are told nothing about suppression; they are to just sit and free associate and let whatever thoughts happen to enter their stream of consciousness, and if they think of a white bear, they ring a bell. This is the baseline general population frequency because they are not told not to think of a white bear; they are not told to suppress the thought. In the suppression group, they are told for the next 5 minutes not to think of a white bear; they should think of anything they wish, and if they think of a white bear, they ring the bell. The baseline frequency group thinks of a white bear 4.86 times every 5 minutes on average. The suppression group thinks of a white bear 4.71 times, essentially the same. If the suppression group is then told to think whatever they want after going through the suppression process, they think of a white bear 7.71 times – they thought more of the white bear when told not to think of it, after
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