Doing TV interviews and crisis comm

Doing TV interviews and crisis comm - Doing TV interviews...

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Doing TV interviews and crisis comm.. TV interviews Print interviews: Newspapers, magazines, Blogs, Think about the venue Maybe not use language that is robotic Majority of print interviews will happen over the phone, you can ask a reporter to email you the questions A lot of reporters will be hesitant to do let you email answers back, rarely it’s done in person. Because its over the phone feel free to use notes. Don’t line up an interview until you’ve checked up on the interviewer Get specifics You can turn down interviews. Don’t ever do an interview that doesn’t help you When you find out what the interview is going to be about, take time to jot down your thoughts, come up with something that’s quotable. Simplify Have the notes in front of you, agree to do the interview in an hour to 2 hours. Don’t sound like you’re reading your points! You want to sound off the cuff On radio, don’t ever call in from a cell phone, If you do get dropped, call back in, get back up numbers
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