Lecture 4 - Haas School of Business ugba-100 Business...

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David Robinson © David Robinson, 2009 faculty.haas.berkeley.edu/robinson/ugba100 Haas School of Business ugba -100 Business Communication Lecture 4:  Business letters and memos
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Message Content (Review)
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Message Content 1. Begin with the end in mind—what will this message accomplish? 2. Choice of medium—why am I writing a letter rather than picking up the phone? 3. What type of communication is this (e.g. inquiry, transmittal, etc)? 4. Balance enough context with not endless recitation of facts 5. Don’t forget to close with the action step
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Action Step ( Examples ) We will hold your check until 1 September before depositing it If you don’t have sufficient funds, we will no longer ship to you on credit I will contact you in early October to arrange a demonstration of the new product line
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Mechanics: Letters
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Letters Beginnings (this is the European style for a date) Date Address Salutation
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The rule is: Dear Ms. Lee: colon or
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This note was uploaded on 10/26/2009 for the course ECON 100A taught by Professor Woroch during the Spring '08 term at University of California, Berkeley.

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Lecture 4 - Haas School of Business ugba-100 Business...

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