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Session_1_badm3741

Session_1_badm3741 - BADM-3741 Risks and Rewards of...

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BADM-3741 Risks and Rewards of Entrepreneurship ( Opportunity Generation, Assessment, and Promotion) Session 1 Course Introduction
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2 ¿Dimo Dimov? PhD in Entrepreneurship (London Business School) Research on both sides of entrepreneurial opportunities: how potential entrepreneurs create and how investors select them. BSc and MBA from schools in the US & Hungary. Significant experience in corporate finance, lastly as CFO for the Marriott International hotels in Budapest, Hungary. But … have also sold books door to door, and stocks over the phone. Lived in Bulgaria, USA, Hungary, UK, Spain, … and USA.
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3 In this session we will . . . Discuss what we will be doing in this course Discuss how those activities will be evaluated Establish some ground rules for our course Get details of your assignments Explore conceptually what “entrepreneurship” is ... and is not! Set the stage for the next few sessions
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4 Course Objectives Discover your entrepreneurial self Identify and evaluate new business opportunities Effectively present your business ideas to others Anticipate and address the challenges of pursuing these opportunities Enhance the entrepreneurial aspect of your career Learn to ask critical questions; not to
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5 Course Overview Doing Thinkin g Talking OPPORTUNITY DEVELOPMENT
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Course nature 6 Entrepreneurship Marketing Operations Finance Management Strategy Legal Accounting
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7 Experiential learning process Abstract Conceptualization Concrete Experience Reflective Observatio n Active Experimentati on Source: Kolb (1984) generate ideas build theories generate hypotheses seek confirmation
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8 Advice to do well in this class Your own opinion is the most valuable thing – express it! Take initiative; create extra credit opportunities if you need to. Every writing opportunity is not about the story; it is about your critical reflection and analysis of the action situation. Do not wait for minute instructions; re-read the syllabus if in doubt. Do not plead ignorance! (What if I were your boss?)
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9 Course evaluation Class participation 10% Opportunity scrapbook 20% Expert interview report 20% Peer evaluation Research source report 5% Updated elevator pitch 5%
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