Chapter 03 - Chapter 3 Knowledge Objectives Define value...

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1 Chapter 3 Knowledge Objectives Define value and discuss its importance. Describe tangible and intangible resources. Discuss how capabilities are developed. Describe four criteria used to identify core competencies. Explain how value chain analysis is used. Define and discuss outsourcing. Discuss the importance of preventing core competencies from becoming core rigidities.
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2 Competitive Advantage Firms achieve strategic competitiveness and earn above-average returns when their core competencies are effectively Acquired Bundled Leveraged …in order to create value However : Over time, the benefits of any value-creating strategy can be duplicated by competitors
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3 Four Assumptions of RBV Model Individual characteristics of the firm set the limits on scope of strategies that may be successful. 1 2 Most firms competing in an industry try to acquire unique resources and capabilities, so they can pursue unique strategies Key resources used to implement strategies may not be very mobile across firms. 3 4 Unique resources are the primary basis of creating a sustainable competitive advantage.
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4 RBV Model of Above-Average Returns (cont’d)
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This note was uploaded on 11/03/2009 for the course MGMT 411 taught by Professor Clarke during the Spring '09 term at Purdue University-West Lafayette.

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Chapter 03 - Chapter 3 Knowledge Objectives Define value...

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