data_analysis_11-21-2019.docx - Question 1 answer 1-day...

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Question 1 answer. 1-day active users = 1168 7-day active users = 8533 14-day active users = 15860 28-day active users = 34467 Ratio of 1-dy active users to 28-day active users = 1917/40955 or 0.046 or 5%
In comparing the 1-day user to the 28-day users over the month of January 2019, it doesn’t seem either has an influence on the other or share variations on the same days. The graph of 1-day users has a maximum variance of 47% and the graph of 28-day users has a maximum variance of 16%. These numbers represent the lowest and highest values of each graph. Question 2 answer. Based in the above graph the number of 1-day users in 2017 was greater than the number of 1-day used in 2019 except for 7 days through out the 1 st quarter. None the 7 days were holidays.
Question 3 answer. The bounce rate for the first quarter of 2019 was lower than that of the first quarter of 2018

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