Global Context

Global Context - MOR 492 Global Strategy MOR 492 Global...

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Unformatted text preview: MOR 492 Global Strategy MOR 492 Global Strategy Global Context Global Context 1 Globalization Globalization in Context in Context MOR 492 Global Strategy MOR 492 Global Strategy Global Context Global Context 2 Overview Overview Analyzing the Global External Environment Globalization and Distance National Competitiveness: Competitive and Comparative Advantage of Nations Non-Market Strategy Political Risk MOR 492 Global Strategy MOR 492 Global Strategy Global Context Global Context 3 Countrys Overall Countrys Overall Attractiveness Attractiveness BENEFITS BENEFITS Size of Size of market market Growth rate Growth rate Economic Economic System System COSTS COSTS Political Political factors factors Economic Economic underdevelop underdevelop ment ment Legal system Legal system RISKS RISKS Political Political Economic Economic Legal Legal ATTRACTIVENESS GSBA 492 Global GSBA 492 Global Macro- Macro- environmental environmental Analysis Analysis Analyzing Similarities and Differences MOR 492 Global Strategy MOR 492 Global Strategy Global Context Global Context 5 Global External Global External Environment Environment First Cut Analysis First Cut Analysis Macro-environmental (PEST) Analysis Political Environment Economic Environment Social Environment Technological Environment Competitive and Competitor Analysis Similarities, Differences, and Rate/Velocity of Change Shocks and Trends MOR 492 Global Strategy MOR 492 Global Strategy Global Context Global Context 6 Political Environment Political Environment Type of Government Stability Political goals/agenda Succession and transfer of power Political Alliances Legal Infrastructure Contract enforcement Nature and extent of Regulation MOR 492 Global Strategy MOR 492 Global Strategy Global Context Global Context 7 Political Environment Political Environment Business-government relationships Role of business in political agenda...
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This note was uploaded on 11/09/2009 for the course MOR 492 at USC.

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Global Context - MOR 492 Global Strategy MOR 492 Global...

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