5 audience analysis

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Unformatted text preview: Chapter 5 Chapter Interviewing for Information Interviewing Gathering Directive VS Dialogic Directive Directive interview Interviewer asks all questions and Interviewer interviewee answers them interviewee Dialogic interview Still asks the most questions Interviewee encouraged to ask questions Interviewee throughout interview throughout Preparing for an Interview Preparing 1. Decide on a purpose 2. Decide on structure 3. Generate topics 3. 4. Construct schedule of questions 4. 5. Examine questions for language 5. problems 6. Prepare an opener and closer 6. Types of interviews Types Highly structured Have a detailed flowchart that contains Have all questions interviewer will ask all Ask the same question the same way Ask Use when interviewing a lot of people Use Advantage: consistent & comparable info Advantage: Disadvantage: ties hands of interviewer Disadvantage: Types of interviews Types Nonscheduled Interviews Purpose broad Limited prep time Questions intro general topic area Advantage: expand, depth Disadvantage: loss of time and context Types of interviews Types Moderately Scheduled Interviews Specific major questions Possible probing questions Leaves room for follow-up beyond Leaves schedule of questions schedule Advantage: freedom to adapt Disadvantage: give up some control Disadvantage: Types of Questions Primary Questions Primary Open up new topics or areas within a Open topic topic Make sense standing alone Ex: What 3 courses at UT have helped you most in you...
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