Ch6 Reading 6-2

Ch6 Reading 6-2 - Reading62CollaboratewithYour...

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Reading 6-2 Collaborate with Your  Competitors and Win Gary Hamel, Yves L. Doz, and C.K. Prahalad Shu-Ling Liao (Jocelyn) MGMT 6543 April 30, 2009
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    Article Summary Collaboration between competitors  is  in fashion Competitive Collaboration ” joint venture,  outsourcing, agreements, product licensings,  cooperative research has triggered unease about  the long-term consequences A strategic alliance  can  strengthen  both companies  against outsiders
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    Article Summary (Contd.) Cooperation  becomes a  low-cost route  for new  competitors to gain technology and market access Alliances  can provide  shortcuts  for companies  racing to improve their production efficiency and  quality control Collaboration  is competition in  a different form Clear strategic objectives
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    Article Summary (Contd.) Harmony  is  not  the  most important  measure of  success Occasional conflict may be beneficial Cooperation  has 
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Ch6 Reading 6-2 - Reading62CollaboratewithYour...

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